Typographic Emotions
A Type and Color Exploration
Project Type
Typography, Poster Design
Tools
Adobe Indesign, Illustrator, & Photoshop
Typographic Emotions is a series of six designs each illustrating a feeling through type and color. The goal was to encapsulate big emotions and create a visual that explains how that emotion feels. The final deliverables are 11 x 17 posters, postcards, and social media graphics.
Objective & Purpose
The magazine's objective was to create a female-based editorial publication with content on a wide range of subjects that women today are interested in and concerned with. This magazine was designed for an Advanced Typography class at UMass Lowell and received an A.
Articles and accompanying photos were sourced from The Cut and Vulture. Other images featured are royalty-free stock images courtesy of Unsplash.
Concept Development
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Typographic Choices
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse et varius eros. Etiam viverra fermentum condimentum. Fusce pretium massa purus, ut semper arcu sodales at. Etiam non ornare tellus. Nulla vel erat finibus turpis aliquam imperdiet nec et turpis. Nam sit amet turpis tempus, egestas lectus non, suscipit nibh. Nam id feugiat ipsum. Sed laoreet cursus massa, ac condimentum lectus dignissim at.
Composition
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse et varius eros. Etiam viverra fermentum condimentum. Fusce pretium massa purus, ut semper arcu sodales at. Etiam non ornare tellus. Nulla vel erat finibus turpis aliquam imperdiet nec et turpis. Nam sit amet turpis tempus, egestas lectus non, suscipit nibh. Nam id feugiat ipsum. Sed laoreet cursus massa, ac condimentum lectus dignissim at.
Possible Applications
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse et varius eros. Etiam viverra fermentum condimentum. Fusce pretium massa purus, ut semper arcu sodales at. Etiam non ornare tellus. Nulla vel erat finibus turpis aliquam imperdiet nec et turpis. Nam sit amet turpis tempus, egestas lectus non, suscipit nibh. Nam id feugiat ipsum. Sed laoreet cursus massa, ac condimentum lectus dignissim at.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse et varius eros. Etiam viverra fermentum condimentum. Fusce pretium massa purus, ut semper arcu sodales at. Etiam non ornare tellus. Nulla vel erat finibus turpis aliquam imperdiet nec et turpis. Nam sit amet turpis tempus, egestas lectus non, suscipit nibh. Nam id feugiat ipsum. Sed laoreet cursus massa, ac condimentum lectus dignissim at.
Conclusions & Take Aways
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse et varius eros. Etiam viverra fermentum condimentum. Fusce pretium massa purus, ut semper arcu sodales at. Etiam non ornare tellus. Nulla vel erat finibus turpis aliquam imperdiet nec et turpis. Nam sit amet turpis tempus, egestas lectus non, suscipit nibh. Nam id feugiat ipsum. Sed laoreet cursus massa, ac condimentum lectus dignissim at.
Spread Designs
The aim for the spreads were eye-catching photography, bold colors, and interesting articles with variations in the subject.
The first article was written by Ling Ling Huang for The Cut, discussing her experience and disillusionment in the wellness industry. You can find the article here.
The second article is a profile of romance author Emily Henry, who has made a big splash in the genre in the past few years, written by Allison P. Davis for Vulture. She discusses writing, love, and her newest book at the time of publication. You can find the article here.
Results
The finished magazine fulfilled the assignment's requirements and achieved the goals set out at the beginning of the project.